Thursday, October 21, 2010

COLOR TRENDS FALL/WINTER 2010

Tracey Cunningham, Redken Creative Consultant for Color has the latest in Fall haircolor trends:

When temperatures drop this Fall/Winter, haircolors will stay warm with dark chocolate brunettes, deep mahogany redheads and golden blondes. Read on to find out how to achieve these trends and get the hottest looks of the season.

“It’s easy to update your look from summer to fall,” explains Cunningham. “I warm my clients’ shades up in the Fall/Winter season with brilliant copper-red shades which is why I love Redken’s new Color Fusion Rubilane Collection. It creates the perfect sophisticated and modern copper-red shades."

Trend #1: Brunettes

I have this new style and I love it! (Veronica) My Stylist Martita @ Treats for the Face did an awesome job. she is a master Colorist from Redken.

"For my brunette clients, I plan to keep their base a dark chocolate truffle hue but you’ll see a lot of thick golden highlights starting from the mid-section of their hair. Let it be fun and flirty in the winter months to spice up your look, think Lily Aldridge for this look!” --Tracey Cunningham

Like this shade? Ask your stylist for Redken Color to achieve soft golden highlights.


Trend #2: Blondes

“The Fall/Winter blonde will be a California blonde with the base a shade darker to give some dimension to the look. The blonde locks will be light and golden to compliment your client’s look of the season. This look is so fun and can be worn from season to season! Think Kate Bosworth for this blonde shade, it pops on her and looks great with a red lip.” --Tracey Cunningham

Like this shade? Ask your stylist for Redken Color to achieve beach blonde highlights.


Trend #3: Redheads

“Va va voom color! Redheads this Fall/Winter will lean towards a single process tone, with no highlights just vibrant deep mahogany tones. For this must-have look of the season, think Julianne Moore. She has the most luscious shade of red that’s full of intense shine.”--Tracey Cunningham

Like this shade? Ask your stylist for Redken Color to beautiful, vibrant copper-red tones.

ABOUT THE NEW RUBILANE COLLECTION

Redken's NEW Color Fusion Rubilane Collection is perfect for creating warm and modern brunettes and redheads. The six new versatile shades provide gorgeous copper-red results for women looking for a range of perfect copper colors that are more vibrant and last longer.

The Rubilane Collection features Colorbond Technology:
• High Tenacity Dyes that lock together inside the hair
• Ceramide that repairs the surface and seals the hair to protect the beauty of the color
• Cationic Conditioners that nourish and smooth the hair
• Coconut Oil that helps form a protective barrier against water


Things to know before you head to the salon:

  • Try to walk into the salon with your everyday "look," so your colorist can get a feel for what you're comfortable with.
  • If you have the time, do a little research into color science. Knowing the difference between terms like demi-permanent and permanent color can help you and your colorist communicate more efficiently. Study up with Redken's glossary.
  • Your colorist is there to work with you to achieve beautiful color. The more you can explain what you want, the better the collaboration will be.
  • If you are going in for "corrective color" – to correct color results you are unhappy with from a prior coloring experience – be prepared for a longer visit, as your colorist may need to remove old color and then recolor your hair.

Salon prep checklist:

  • Bring your inspiration: Photographs and examples of haircolor you love will help you and your colorist explore your color options – and ensure that you both mean the same thing when you say, "honey blonde" or "scarlet red."
  • Know your history: Be prepared to tell your colorist about any prior color services, whether it was highlights last year or a color gloss last month.
  • Trust your colorist: Listen to your colorist's expert opinion. During your color consultation, he or she will consider your desired result, then evaluate your hair's condition and look at your skin tone and coloring in order to create your custom color formulation.
  • Ask questions: If you hear a color term you don't understand, don't hesitate to ask your colorist for an explanation. Remember to inquire about maintenance – how often you'll need to return to the salon for touchups, and how to best maintain your color at home between visits with Redken haircare products

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